Recharged and electrifying:
the classic Mini launches
into the future.
If Alec Issigonis could design the classic Mini again today, the iconic small car would have an electric motor. After all, the original launched in 1959 was created during an oil crisis and based on the idea of saving fuel and transporting four occupants and their luggage in the smallest possible footprint.
To this day, MINI remains linked to the principles of designer Issigonis with its creative use of space and driving fun. The MINI Recharged project is an opportunity to continue telling the story of the classic Mini in the 21st century, in a sustainable way.
DISCOVER MINI RECHARGED.
The MINI Recharged Heritage up-cycling project is where tradition meets the future, reinventing the classic petrol models in to all-electric future. As a new MINI partner, engineers from ‘Recharged Heritage Limited’ are responsible for making this dream a reality and converting the classic Mini into a modern emission-free vehicle. The fully electric model, celebrates the fusion of tradition with pioneering technology.
The project is also about respecting heritage and timeless design – in particular, the iconic work of Sir Alec Issigonis, creator of the first Mini. The engineer developed the classic Mini as a response to the oil crisis of 1959. Minimum fuel consumption, maximum use of space – that was the concept. In times of climate and energy crisis, this concept is much more relevant. Up-cycling, the current megatrend, now for classic Minis too.